Building audiences with new media

Content is king when you want to be found by search engines or find new audiences.

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Search optimisation and social media

Direct GAP provides good quality gap insurance at competitive prices. This blog channels the enthusiasm James Cartwright, company owner, has for cars. Blended with a view of innovation and change in the automotive sector.

It has put the website on the first page of Google for key search terms.

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Creating a network

Using Facebook to spread the word from community group to community group about a conference on Community Land and Shared Assets and bring together an audience which would find it useful.